The number of online websites has grown exponentially since the beginning of the World Wide Web in the 90s. Billions of webpages are estimated to inhabit the internet. Therefore, nowadays it is not enough JUST to be online but also to gain an online positioning.
What to do so that your website does not get lost among millions? The answer to that question is the Search Engine Optimization (SEO). SEO is a process in which the ranking or the visibility of a site in search engines is affected. This process does not only improve the positioning of your product in the online market but also the users experience and the information usability.
Below we highlight some recommendations to optimize a webpage in search engines:
...and there are more from this technique applied by abc Webdesign.
Nowadays, more and more people access to information through a common format: the World Wide Web. However they are using different gadgets, (e.g. smartphones and tablets) being smartphones the beloved ones.
Few years ago, webmasters took care of customers surfing on desktop computers but this practice is not user-friendly anymore; because visitors are not always surfing with mice but with their fingers…and touchscreens are normally far smaller than desktop screens. Responsive Web Design (RWD) comes today to solve all these differences. This technique makes the content fit the screen of the gadget in use; makes the font size readable even on small screens; and takes care of the particular ways of webpage designs when deployed on the mentioned devices. Thus, for desktops, a picture gallery needs to have arrows with hover effects; whereas for a cellphone a hover effect does not appear and makes no sense at all. For the latter you can use gestures as swiping the image to surf across a gallery. Also, if someone is surfing with his fingers on a touchscreen, far bigger spots to click on are needed, than when doing the same action with a mouse.
At the present time, the value of the Responsive Web Design is measured by Google, which means that using or not this technique will affect the ranking of your site. We strongly believe that a webpage should always be responsive; as a result, you won't find an offer in our portfolio which is not responsive.
HTML stands for Hyper Text Markup Language. This is the base of any website and is the language that web browsers understand. Any code generated from your cms, php, rubis, java etc., will end up as a collection of HTML markups.
Content Management System is commonly referred to as CMS. This computer application working on your webserver sets up a framework that allows you to edit and publish the content of your website.
It splits the programming language and the content of your site, which differs from the HTML output where both, programming language and content, remain together. This system is so advantageous because you may want to change or update texts or images on your website, and you can quickly do it yourself without any programming knowledge or asking us for assistance.
Nowadays, there are plenty of CMS. Among the famous ones are WordPress, Joomla, Drupal, Contenido or Redaxo. We use TYPO3 which is widely spread in Europe and has a big and very active community. TYPO3 provides a pretty complete framework and what is missing in the core can be easily added by plugins. Moreover, it is very safe against cyber-attacks and completely logical in its use.
After a short introduction, you will be amazed what you are able to change on your own, without spoiling the look of your page or being a webmaster.
CSS stands for Cascading Style Sheets. In order to make your webpage more attractive, we use CSS language (LESS is just another way to write CSS code), because it is the most efficient and easiest way to style websites, and most web developers are using it. However, this technique cannot always be used in Newsletters, and fallbacks need to be applied on HTML style.
Frameworks are collections of standardized methods and classes in a programming language that facilitate the coding process of a web developer. They are mostly extendable by libraries and can be very helpful to control some functions. Certainly we are not the ones to invent every new code from zero, nonetheless, we believe that an extended use of frameworks make a website slow and vulnerable. Therefore, we tend to use as few frameworks and libraries as possible, and we will take advantage of these power packages only if we see a need in your project. Only jQuery which is always a big help in searching the DOM (Document Object Model) and triggering actions, will be mostly implemented.